Review · ICELAND · WALKING TOURS
Reykjavik Christmas Walking Tour
A Christmas walk in Reykjavik sounds simple, but it’s story-first fun. This guided evening-style stroll mixes Icelandic folklore with bright downtown lights, so you’re not just sightseeing, you’re following a living holiday legend through town. I especially like the way the route connects famous landmarks with smaller, more playful details like the Little Christmas store stop.
My second favorite part is the folklore. You’ll hear about the Yule characters Icelanders actually talk about at Christmas time, including Troll Grýla and the ferocious Christmas Cat, plus the hunt for the 13 Santas of Iceland. One thing to consider: it’s a December walk, so you will be outside for most of the tour, meaning cold weather layers matter.
If you want a Christmas plan that feels local and not like a theme park, this is a strong pick. The guide in a light blue Your Friend in Reykjavik jacket keeps things moving, and English narration makes it easy to follow the stories and spot the holiday surprises.
In This Review
- Key Things I’d Put on Your Radar
- Why This Reykjavik Christmas Walk Feels Different Than Usual Tours
- Starting Outside Hlöllabátar, Then Finding Your Pace Quickly
- Ingólfstorg Square, Market Stalls, and That Early Spark
- Austurvöllur Square and the Oslo Christmas Tree Moment
- Finding the 13 Santas, Troll Grýla, and the Christmas Cat
- A Quick Bookstore Stop That Adds Real Local Texture
- Laugavegur and the Little Christmas Store, Where Shopping Still Feels Fun
- Skólavörðustígur Up to Hallgrímskirkja, Ending With a Big Winter Landmark
- Price and Value: Is $74 Worth It for 2 Hours?
- Guide Energy and the “Little Extras” That Make It Memorable
- What to Wear and Bring for a December Walk
- Who This Tour Suits Best
- Should You Book the Reykjavik Christmas Walking Tour?
- FAQ
- Where is the meeting point for the Reykjavik Christmas Walking Tour?
- How long is the tour?
- What time of year does the tour run?
- Is there a live guide, and what language is it in?
- What sights and stops does the walk include?
- Does the tour include shopping or store discounts?
- What should I bring for December weather?
- Is hotel pickup or drop-off included?
Key Things I’d Put on Your Radar

- A story-led walk, not a stop-and-photo list, with Icelandic Christmas folklore along the way
- Downtown highlights like Ingólfstorg and Austurvöllur Square, plus the Oslo Christmas Tree
- A Yule lad style scavenger hunt, looking for unique Santa figures around the city center
- Short local detours including an Icelandic Christmas book stop
- A festive shopping payoff at Litla Jólabúðin, plus select store and stall discounts
- Hallgrímskirkja as the ending scene, perfect for lingering in the church area lights
Why This Reykjavik Christmas Walk Feels Different Than Usual Tours

Reykjavik at Christmas has the “right kind” of magic. The nights are long, the streets are lit, and people actually lean into the season. This tour works because it treats Christmas like culture, not decoration. Instead of repeating generic holiday facts, you’re led through scenes that match how Icelanders tell stories about the season.
I like that the tour is family-friendly without feeling childish. The legends are vivid. Troll Grýla is there, the ferocious Christmas Cat shows up in the narrative, and the Yulelads theme gives the walk a playful pace. If you travel with kids, this kind of storytelling turns waiting times into “keep your eyes open” moments. If you’re an adult, it adds context to what you see outside.
And you get the practical side too. You move through central Reykjavik in a tight 2-hour window, with stops that are close enough to keep energy up, but spaced enough to actually enjoy the lights and shops.
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Starting Outside Hlöllabátar, Then Finding Your Pace Quickly

The meeting point is outside Hlöllabátar the Sandwich Shop, facing Ingólfstorg Square with the two tall stone pillars in view. CenterHotel Plaza sits to your right, and there are benches, tables, and a covered ceiling, so it’s not miserable to wait.
Look for the guide’s light blue jacket with Your Friend in Reykjavik on the back. That makes a big difference in December, when you arrive cold and want to get moving fast.
In the first stretch, the tone is set. You’re not just walking into Christmas, you’re getting oriented. The guide helps you read the town, what to notice, and why it matters. It’s the kind of start that helps you enjoy the rest of the evening without feeling lost.
Ingólfstorg Square, Market Stalls, and That Early Spark

Your first real stop is Ingólfstorg (Ingólfur Square). This is where the atmosphere hits first: holiday decorations, an ice skating rink vibe, and Christmas market stalls. Even if you don’t stop to buy anything right away, this area gives you the “Reykjavik Christmas soundtrack” in a few minutes.
It also sets up the tour’s main method. The guide uses the environment to make the folklore feel practical. You’re standing where people gather, watching festive activity, and then hearing the story angle connect to what you’re seeing.
This is also a good moment for photos. The lights here are usually the kind that flatter everyone, even in winter coats. I’d take a couple quick shots early, because you’ll want to save your energy later for the walking parts uphill.
Austurvöllur Square and the Oslo Christmas Tree Moment

Next comes Austurvöllur Square and the famous Oslo Christmas Tree. This is one of those landmarks you recognize instantly once you spot it, even if it’s your first time in Reykjavik. It’s a classic centerpiece that gives the tour an anchor point, so you know you’re still on the “main stage” of the city.
Why it’s valuable in a guided walk: you don’t just see the tree, you hear it tied into the broader holiday vibe. The guide’s job is to connect symbols to stories. In a city where the winter light can be dramatic, the tree becomes more than a photo prop.
If you like atmosphere, this is also where the walk starts to feel more like an evening event. You’ve crossed from market energy into a more central, almost postcard-famous Reykjavik.
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Finding the 13 Santas, Troll Grýla, and the Christmas Cat
One of the most fun elements is the hunt for Icelandic Yule characters hiding around the city center. You’re looking for unique Yulelads or Santa Clauses as you walk. It’s a simple concept, but it changes the whole mood. Every street corner becomes a “maybe this is the figure” moment.
You’ll also get the story behind the characters. The tour introduces the idea of the 13 Santas of Iceland, their mother, and Troll Grýla, the figure tied to naughty children. And then comes the ferocious Christmas Cat. These are the kinds of characters that sound odd in a brochure, but become memorable when a guide brings them to life with timing, tone, and a clear way to follow the narrative.
A small warning in the best way: the legends can be a bit intense in tone, especially with kids who get jumpy. The tour is still described as family-friendly, but the folklore is not watered down into cute slogans. If you’re traveling with very young children, you’ll know your group best, and it helps to prepare them for a story that includes spooky characters.
A Quick Bookstore Stop That Adds Real Local Texture

After the central outdoor walking, you get a short visit to a book store to see Icelandic Christmas books. This is a detail I love because it feels like actual Reykjavik culture, not just a holiday-themed detour.
Even without browsing for long, the stop signals something about the season in Iceland. Christmas reading is part of the tradition, and the guide points out the love Icelanders have for books, especially around this time of year. It also breaks up the walking so your hands have a moment to warm.
If you want a souvenir that isn’t just magnets, this is the stop. Any Icelandic Christmas book connects you to the holiday mood in a way that’s harder to replicate later.
Laugavegur and the Little Christmas Store, Where Shopping Still Feels Fun

Then it’s up to the main shopping street: Laugavegur. This stretch is ideal because it’s lively without needing you to keep pushing into large crowds. The tour’s pacing keeps it comfortable, with time for photos and sightseeing as you move along.
The standout here is the Litla Jólabúðin, the little Christmas store. This is one of the itinerary highlights, and it’s easy to see why. A small themed shop in a historic winter city feels more personal than a generic chain store stop.
The tour also includes a promise of surprises, and there’s a practical perk too: you get discounts at a couple of Christmas stores, stalls, and even restaurants. You still need to decide on purchases based on your taste, but those discounts make it easier to justify buying a festive treat or a small holiday keepsake.
One smart move: if you’re the type who usually wants to “window shop only,” this tour is a good chance to rethink that. You don’t have to go wild, but it’s a rare moment where shopping is tied directly to your guided experience.
Skólavörðustígur Up to Hallgrímskirkja, Ending With a Big Winter Landmark
The final stretch takes you up Skólavörðustígur toward Hallgrímskirkja. This uphill walk is also where you get a more scenic Christmas vibe. Even with the winter weather, the church area works as a dramatic ending scene.
Hallgrímskirkja is the kind of landmark you can see working in winter light. Ending there helps you close the loop: you started in central squares, you followed holiday stories through markets and shopping streets, and you finish at a site that feels significant on its own.
The tour ends at Hallgrímskirkja, and the guide also helps you peek at select stores along the way for Christmas-related items. That last bit matters because it keeps the final minutes from feeling rushed. Instead of sprinting to your next plan, you end with time to look around.
Price and Value: Is $74 Worth It for 2 Hours?

At $74 per person for about 2 hours, this tour sits in the “worth considering” range. It’s not a bargain price, but it’s also not priced like a long excursion.
Here’s where the value comes from:
- You’re paying for a guided storytelling experience in English, not just access to holiday locations
- The route bundles multiple key sights (Ingólfstorg, Austurvöllur, Laugavegur, and the Hallgrímskirkja area) into one walk
- You get discounts at Christmas shops and stalls, plus potential opportunities to sample Christmasy foods and drinks as part of the walk, depending on what’s available
If you’d otherwise spend time assembling your own Christmas route, searching for the right market areas, and trying to figure out which folklore to connect to what you’re seeing, the guide saves mental effort. That’s real value in a short time window.
This also helps if your schedule is tight. 2 hours is manageable. It’s long enough to feel like an experience, short enough that you still have energy for dinner right after.
Guide Energy and the “Little Extras” That Make It Memorable
The quality of this type of tour often comes down to the guide, and that’s where it shines. One of the standout mentions from an English-speaking review includes Bjornvain as a fantastic guide, with stories that were knowledgeable, friendly, and funny, plus little extras that added to the fun.
Even beyond any single name, the guide format is built for this kind of winter walk. You don’t have to stop and ask questions all the time because the tour keeps moving while explaining what you’re seeing. The light blue jacket also makes it easy to stay with the group, which is crucial when you’re navigating winter street lighting.
And yes, it really does help that the tour focuses on the “why” behind the visuals. A lit street is nice, but a lit street with a story behind it feels like you learned something, not just walked through it.
What to Wear and Bring for a December Walk
Bring weather-appropriate clothing and think layers. The tour advice is straightforward: dress according to the weather, wear layers, and plan for the reality of being outside during Iceland’s winter conditions.
If you’re tempted to wear one bulky coat and call it done, don’t. Layers help you adjust as you warm up walking, then cool down at photo stops and indoor/outdoor transitions.
Also, since you’re ending at a big landmark area and passing through shopping streets, keep your phone charged. The photos will be worth it, and you’ll want to capture both the squares and the church-area vibe.
Who This Tour Suits Best
This Reykjavik Christmas Walking Tour is a great fit if you want:
- A family-friendly Christmas experience that mixes folklore with easy city walking
- A guided way to see downtown Reykjavik Christmas highlights without trying to piece it together yourself
- A route that includes both sights and a small amount of shopping, with discounts that can offset some of your spend
- A December plan that feels local, because the stories include the characters Icelanders actually connect to Christmas time
It’s also a good choice for first-timers who don’t want to guess their way through holiday sites in the dark. The guide keeps the pace friendly and the sequence clear.
If you prefer only modern landmarks or only quiet museum-style stops, this might not be your style. This is a streets-and-stories tour, and the streets are the point.
Should You Book the Reykjavik Christmas Walking Tour?
Book it if you want Christmas in Reykjavik to feel like a local tradition you can understand, not just a string of lit storefronts. The mix of folklore characters, central squares like Austurvöllur with the Oslo tree, and the playful hunt for Yule figures makes the 2 hours feel full.
I’d especially book if you’ll enjoy guided storytelling and you’re open to a walk that includes both outdoor lights and a quick indoor bookstore pause. The potential to sample Christmassy foods and drinks, plus discounts at festive shops and stalls, adds practical payoff to the fun.
Skip it only if you hate cold-weather walking or you want a tour that avoids folklore intensity. Otherwise, for $74, it’s a solid way to get into the season without spending your holiday evening planning.
FAQ
Where is the meeting point for the Reykjavik Christmas Walking Tour?
You meet outside Hlöllabátar the Sandwich Shop, facing Ingólfstorg Square and the two tall stone pillars. CenterHotel Plaza is to your right, and there are benches, tables, and a covered ceiling to wait under.
How long is the tour?
The tour lasts about 2 hours.
What time of year does the tour run?
It is only operated in December.
Is there a live guide, and what language is it in?
Yes. You have a live tour guide, and the tour is in English.
What sights and stops does the walk include?
The tour includes Ingólfstorg Square with Christmas market stalls and an ice rink area, Austurvöllur Square with the Oslo Christmas Tree, a stop at a bookstore, time on Laugavegur, a visit to Litla Jólabúðin, and it ends at Hallgrímskirkja.
Does the tour include shopping or store discounts?
Yes. There is a stop at the Little Christmas store, and you get discounts at a couple of Christmas stores, stalls, and even restaurants.
What should I bring for December weather?
Wear weather-appropriate clothing and plan for layers.
Is hotel pickup or drop-off included?
No. Hotel pickup and drop-off are not included.
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